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DESIGN ESSENTIALS STRENGTHENING THERAPY SYSTEM

Design Essentials
STS Express

Amino-Acid Thermal Reconditioning System
 DESIGN ESSENTIALS® introduces the new and improved STS EXPRESS Smoothing System, a simple and easy amino-acid infused Smoothing and Thermal Therapy System that temporarily straightens and smoothes frizzy, naturally curly, multi-textured, transitioning, and chemically treated hair, for up to 12 weeks of intensely smooth, incredibly shiny hair. 
This system is a best in class collection of smoothing and curl stretching therapies for all hair textures, including frizzy, naturally curly, transitioning, bi-textural and processed hair.

Design Essentials introduces a state of the art, amino-acid infused, thermal reconditioning system that goes beyond to fortify, stretch and smooth frizzy, naturally curly, transitioning and processed (relaxed or color treated) hair, without harsh or permanent chemicals.   This innovative system delivers up to 12 weeks of silky smooth, perfectly curled and beautiful frizz free hair, without harsh or permanent chemicals.    With Design Essentials Strengthening Therapy System, hair is visibly stronger, healthier and more manageable.

The Strengthening Therapy System is CHEMICAL FREE AND IS NOT A STRAIGHTENING SYSTEM. It is a STRENGTHENING SYSTEM.  It is a protein based treatment that does not contain any harsh or permanent chemicals.  Unlike chemical based products, this product does not break nor rearrange the bonds of the hair.  In contrast, it fills the hair fiber with micro-fine amino acids, resulting in the stretching or elongation of the hair strand, while repairing the hair for maximum strengthening. 
Thermal reconditioning is the process of using heat to:

  1. Infuse the hair with micro-fine amino acids that penetrate deep into the hair shaft to tame and elongate each hair strand
  2. Treat and restore even the most damaged areas of the hair for improved strength and health
  3. Intensify hair’s manageability for natural curl management and easy relaxed to natural transitioning
  4. Seal hair cuticle through a unique anti-reversion process that locks out humidity and other reversion agents for up to 12 weeks. (blow drying and flat ironing)
The active ingredient in the Strengthening Therapy System is Cystine Amino Acid (Micro-Fine Amino Acids) that deeply penetrate the hair shaft to the cortex layer, fill in gaps of the hair fiber with protein and vitamins.
 

 
Max Smooth: designed to silken and smooth naturally curly, multi-textured and frizzy hair types, for seamless straight-to-curly and relaxed to natural transitions. 

Gentle Smooth: Defines, stretches and extends curly to tightly coiled textures for maximum curl length, definition and control while reducing frizz. 

Damage Recovery: Designed to strengthen, treat and repair chemically processed, weakened or damaged hair.

Price will be based on:
  • Custom service
  • Texture of hair
  • Length of hair
  • Service time
    

Design Essentials® STS Max Smooth
This new, amino-acid infused strengthening treatment is designed to silken and smooth naturally curly, multi-textured and frizzy hair types.  The Max Smooth is a revolutionary product that is best for naturally curly or transitioning consumers seeking to maintain a smooth style. 
·  Significantly reduces hair swelling from root to tip
·  Honey and Sweet Almond Oil hydrates, nourishes and protects hair
·  Provides maximum smoothness and lasting strength
·  Lasts up to 12 weeks

 How does Design Essentials® STS Max Smoothy work:
·  Infuses the hair with a Botanical Restructuring Complex that tames, strengthens and conditions the hair 
·  Rich foam formula promotes fast, deep penetration for optimal results
·  Uses the lowest recommended heat setting (340°F – 400°F)  for hair health and preservation

 Who is Design Essentials® STS Max Smooth for:
·  Great for transitioning clients who want to skip “the big chop”
·  Ideal for naturally curly clients who desire to wear their hair straight
·  Perfect for those seeking style preservation due to humidty, light sweats or workouts  
 
If you have: The Max Smooth treatment will provide:
       
  ·  Untamed, unmanageable, uncooperative hair
·  Big hair - big “boofy”curls
·  Hair that is multi-textured naturally or due to relaxer transition      
·  Smooth styles that do not last throughout the day     
·  A lot of time invested in styling your hair daily
  ·  Smooth, sleek, silky hair
·  Reversion resistant styles lasting up to 12 weeks
·  Consistently smooth hair week after week
·  Styles that last from morning till night
·  Significantly less styling time each day
 With Design Essentials STS Max Smooth hair is noticeably stronger and more resilient with an intense luxurious shine.
To maintain your style at home, between salon visits, we recommend:
·  Design Essentials Cleansing Sulfate Free Shampoo ·  Design Essentials Silk Essentials Thermal Strengthening Serum or Design Essentials Reflections Liquid Shine  ·  Design Essentials Form Professional Holding Spray ·  Design Essentials Sleek Edge Control


Design Essentials® STS Gentle Smooth
Defines, stretches and extends curly to tightly coiled textures for maximum curl length, definition and control while reducing frizz.
This new, amino-acid infused strengthening treatment is designed to stretch and maximize the natural curl length of multiple hair textures (wavy to tightly coiled), while enhancing manageability.  The Gentle Smooth defines, stretches and extends curly to tightly coiled textures for maximum curl length, definition and control while reducing frizz.
·  Ideal for naturally curly consumers seeking greater manageability and curl control
·  Amino Acids tame and elongate curls while visibly reducing frizz
·  Honey and Sweet Almond Oil hydrates, nourishes and protects hair
·  Strengthens hair for maximum resilience and manageability

How does Design Essentials® STS Gentle Smooth work?
·  Infused with Botanical Restructuring Complex for increased curl smoothing, taming and curl contouring
·  Micro-fine Amino Acids penetrate the hair shaft to safely enhance curl length while strengthening
·  Rich foam formula promotes fast, deep penetration for optimal results
·  Uses the lowest recommended heat setting (340°F – 400°F) for hair health and curl preservation

Who is Design Essentials® STS Gentle Smooth for?
·  Ideal for naturally curly clients who are frustrated with frizz and hair swelling
·  Best for clients seeking greater manageability when wearing curly styles
·  Great for clients who want to wear "wash and go" with minimal daily styling time
·  Perfect for clients seeking curl control with maximum curl definition and length
 
If you have: The Gentle Smooth treatment will provide:
       
  ·  Big hair that frizzes easily
·  Dry, hard to detangle hair      
·  Compact curls and a desire for fuller, curly styles    
·  Loss of style due to humidity and swelling
·  A lot of time invested in styling your hair daily
  ·  Beautifully tamed, frizz free styles
·  Strong, moisturized, manageable hair
·  Maximum curl definition and length
·  Reversion resistant styles lasting up to 12 weeks 
·  Considerably less styling time each day
With Design Essentials® STS Gentle Smooth, hair is noticeably stronger with enhanced manageability, curl control and length.
To maintain your curly style at home, between salon visits, we recommend:
  Use one of these styling products to best meet your style needs:
   
Design Essentials® Damage Recovery

Damage Recovery is an Amino-Acid based Thermal Reconditioning designed to strengthen, treat and repair chemically processed, weakened or damaged hair.
·  Blend of Amino Acids and proteins deeply penetrates the hair shaft to swiftly renew hair health
·  Dramatically reduces breakage and shedding
·  Progressively strengthens hair
·  Emits a luxurious shine

How does Design Essentials® Damage Recovery work?
·  Micro-fine Amino Acids swiftly penetrate the cortex to strengthen and protect the hair strand from root to tip
·  Nourishing botanicals and vitamins fortiry and recondition the hair for maximum smoothness and strength
·  Uses the lowest recommended heat setting (340°F – 400°F) for optimal themal protection

Who is Design Essentials® Damage Recovery for:
·  Ideal for clients who are relaxed or color treated
·  Greater for clients experiencing excessive shedding or breakage
·  Best for clients with dry, brittle hair
Design Essentials Damage Recovery fortifies, hydrates and nourishes dry, brittle, weakened damaged hair.  After the first treament process, hair is noticeably stronger, healthier, fuller and shinier.
For optimal results and maximum strengthening, repeat treatment weekly for three weeks.
To maintain your style at home, between salon visits, we recommend:
·  Design Essentials Cleansing Sulfate Free Shampoo 
·  Design Essentials Express Instant Moisturizing Conditioner 
·  Design Essentials Silk Essentials Thermal Strengthening Serum or Design Essentials Reflections Liquid Shine 
·  Design Essentials Form Professional Holding Spray
·  Design Essentials Sleek Edge Control